It’s time to take a new path

Sustainable growth needs the right partner…


MAYBE IT’S TIME FOR AN INFUSION

Infuse Capital
We provide primary and secondary capital to help promising businesses scale to their potential.

Infuse Expertise
We bring 50+ years experience in building consumer technology companies across all stages from seed to successful exit.

Infuse Ideas
We bring fresh thinking for new avenues to growth, from enhancing your core proposition to creating new revenue streams.

Infuse Support
We take an active role in the growth of your company & bring a global network of the best practitioners across all domains.

We back companies with great potential


We started Infuse Capital because we’ve met far too many high-performing companies weighed down by debt and a heavy stack of liquidation preferences. We know complexity is an inhibitor to growth.


As founders ourselves, we come from a place of empathy and understanding to re-capitalise and re-energise companies so founders can focus on building and scaling remarkable businesses.


Our philosophy is to align the interests of all stakeholders, unlocking trapped value and realising the vision of founders.

Companies that we’re right for

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    Infuse Capital is 100% focused on businesses that create a uniquely better consumer experience as the expression of their brand.

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    We want to work with founders of customer-led businesses that deliver consistent and sustainable growth and profitability.

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    We’re not building unicorns and we don’t chase headline valuations. We care about backing businesses that customers love and make profits.


How we work

We start and end with people
A new capital structure provides teams with breathing space to develop a new set of options for their business. We know that companies and teams that position themselves with more options regularly make better decisions.

Before we invest
We invest in handpicked companies and bring our experience, expertise and care to each one. Ours is not a factory model. We work with the leadership team to craft a new plan for the business that is focused on sustainability and a clear path to growth. We then determine the capital requirements to support the plan and the incentive structure needed for the team and existing debt and equity-holders.

Infusing capital
We want the company to emerge from this process with a clean balance sheet and cap table. We provide creditors and investors a package that can include multiple forms of consideration and an opportunity for real upside when the exit comes.

Ongoing support
We then take an active board role to stand shoulder to shoulder with the team to deliver on the new plan. We know that growth is often non-linear and capital is just one small component of long-term success.

Meet the Team

  • We’re a team of hands-on operators who have lived the ups and downs of growing these kinds of businesses since the first days of the internet. 

  • JOE COHEN

    Joe Cohen is a serial founder and non-exec chair across a portfolio of consumer marketplace businesses. Previously Joe founded Seatwave (acquired by Live Nation), was chair at Sofar and led the international expansion of Match Group.

  • TOM ENRAGHT-MOONY

    Tom Enraght-Moony has over 25 years of experience in turn-arounds and business transformation in tech-enabled consumer business. He previously held senior operating roles at Match Group, ecoATM, McArthurGlen and LPG/Leisure Pass. He holds an undergraduate degree from The University of Glasgow and an MBA from INSEAD.

Contact us.

info@infusecap.com